There are two separate issues as I see it. One, which IMHO is the most important thing, is scheduling better opponents because it helps the team (a) build a resume and (b) prepare itself for conference play. Two, also important, is giving your fan base a reason to want to attend games in November and December. If you are going to complain about fan support and attendance (which Moser does, a lot), you can't do what he did last season. He didn't bring a single team with a pulse to Norman -- we played Georgia Tech because it was part of the SEC/ACC challenge. Every team that Moser himself brought to Norman was not only Q-4, but very low Q-4. Very few programs have a passionate enough basketball fan base to schedule that way and get anyone to show up. I honestly don't know what he expects -- does he really think people will show up at those games, especially after four years of proof that the inflated noncon record never carries over once conference starts?