They may not be bringing in the 5-Srars yet, but watch out. I have never been fond of the city of Lubbock, but Texas Tech has a fine college basketball arena. I was last there before the Beard era, in 2016 when the Buddy Hield led OU Final-4 team lost a close one in Lubbock, 65-63. That place holds more than 14,000 and it was packed and it was loud. Tubby Smith had a decent team (19-13; 9-9) but the Tech fans were fanatical and supportive (full arena) even before the Beard era started.
Given Beard's early success on the court, national TV exposure, and an arena packed to the rafters with 14,000-plus loud fans, I will not be surprised to see his recruiting take a big uptick. The recruits he brings in for official visits will see an impressive college basketball environment.
Oh I agree. Assuming they keep Beard around, it's only a matter of time before they get a 5 star. Their recruiting has already picked up considerably, and it's not losing any steam.