Trae Young to Jordan Brand

“Oklahoma became a Jordan Brand school in 2018 right after I entered the NBA Draft,” reflected Young. “I remember thinking, ‘I wish I had the chance to rock the Jumpman in college.’ But it’s all come full circle.”

Between integrations with the program’s current athletes and potentially donning Sooner exclusive sneakers on the pro hardwood, “there will be opportunities for OU and I to come together,” beamed Young.

In addition to impacting his alma mater, Young is also expected to give back throughout the state through his new Jordan deal. A key element he was looking for in his next shoe deal was the ability to field a grassroots team on a brand’s AAU circuit, providing high school players from his home state with the same platform for exposure that helped a teenage Young rise from the midwest to a top-ranked point guard in the country.

He will now have a Jordan-sponsored AAU team providing that opportunity, and providing sneakers, to young athletes in Oklahoma.
 
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