You're trying to get me fired up this morning, lol.
At this point, I see Moser as this old dude with a flip phone that is anti-social media. "Back in my day, we didn't need any of this stuff to recruit kids".
I think Coach Hump, for example, is young enough to utilize social media, and he likely gets the purpose. He used it effectively at Notre Dame. At OU, it seems like he's been muzzled. If Clayton Custer can use his IG to follow a non-stop flow of "hot women", maybe "we" can let him use it for recruiting (fully)? I don't have any issues with a young dude spreading his wings. Get your freak on (Missy Elliott) but why not both? When the coaches aren't told/allowed to use it for recruiting, or program enhancement, but they get to use it for off-the-clock activity, it paints a picture of a staff that doesn't get things or is fighting against themselves. IMO.
Some people will disagree and that's fine.
My point isn't that social media is going to necessarily cure this program's ails. My point is that it can be a very useful tool to promote the program, it's a meeting place where basketball talent is hanging out (or is accessible), and I think the benefits of using social media far outweigh the negatives.
We see it every single day with football.
The reality....Coach Venables had one really terrible year, then last season was "okay" ish, and OU's got their work cut out in SEC year 1 (o/u is at 7.5, right?). The program is in decent shape, and you'd say it's trending up, but they aren't at the mountain top right now.
But on social media, the football program is always in our faces and has to be top 5 in how they utilize it. Recruiting, NFL draft, current players, OU football history, and a variety of other usages. I mean, it's non-stop. My hand gets tired from the retweeting. Saying social media is an important tool for football would be a big understatement.
Football's usage of social media, and it's effectiveness, no doubt helps in recruiting. Anyone who'd say that's not true is really, really wrong.
As I was typing this "nonsense", Hump followed two new kids...lol. Posted above.