NIL Strategy

My own opinion but you could take what you consider the best coaches in America year in and year out....MOST would list guys at elite schools (there are exceptions) but those guys USUALLY have elite talent.

Alot of times the Jimmy's and Joe's will trump the Xs and Os.

Great players make really good coaches.

Doesn't mean they can't coach lesser talent...just means it's a lot easier to look good when you got DUDES.

that's why NIL is important in my mind. It isn't EVERYTHING but it plays a huge part in today's game.

good coaches always get the most out of their players....and then some.
kelvin looks like a hall of famer now that he's getting dudes.
some people think it's because he spent time in the nba and learned how to coach offense.
but it sure doesn't hurt lining up the talent he's getting now.
how many nba players did he coach at ou? at houston?
anyone know what houston is spending on nil?
 
good coaches always get the most out of their players....and then some.
kelvin looks like a hall of famer now that he's getting dudes.
some people think it's because he spent time in the nba and learned how to coach offense.
but it sure doesn't hurt lining up the talent he's getting now.
how many nba players did he coach at ou? at houston?
anyone know what houston is spending on nil?
Houston isn’t spending as much as a lot of the other top programs according to most analysts. Every year multiple reporters say that they get players at significant discounts.

And he was already a great coach long before the last few years. He is the sole reason they are what they are now. That program was dead when he arrived and he built it from scratch and was winning tourney games and league titles without any NBA players.

But I agree with your point that good or great coaches almost always get the most out of whatever talent they have. Our guy, on the other hand, seems to get the least out of his roster just about every year.
 
good coaches always get the most out of their players....and then some.
kelvin looks like a hall of famer now that he's getting dudes.
some people think it's because he spent time in the nba and learned how to coach offense.
but it sure doesn't hurt lining up the talent he's getting now.
how many nba players did he coach at ou? at houston?
anyone know what houston is spending on nil?

Kelvin my favorite coach of all
Time!

Houston rockets owner and mattress Mack are 2 big donors.
 
Houston isn’t spending as much as a lot of the other top programs according to most analysts. Every year multiple reporters say that they get players at significant discounts.

And he was already a great coach long before the last few years. He is the sole reason they are what they are now. That program was dead when he arrived and he built it from scratch and was winning tourney games and league titles without any NBA players.

But I agree with your point that good or great coaches almost always get the most out of whatever talent they have. Our guy, on the other hand, seems to get the least out of his roster just about every year.

And Kelvin has publicly stated NIL impacts their recruiting negatively.

I said, in my post, there are some exceptions but by in large NIL matters in recruiting.
 
good coaches always get the most out of their players....and then some.
kelvin looks like a hall of famer now that he's getting dudes.
some people think it's because he spent time in the nba and learned how to coach offense.
but it sure doesn't hurt lining up the talent he's getting now.
how many nba players did he coach at ou? at houston?
anyone know what houston is spending on nil?
Kelvin is on record as saying that his time in the NBA was incredibly valuable because he learned so much about coaching offense. He actually coached as many NBA players at Indiana (Eric Gordon) as he did at OU (Eduardo Najera). As others have pointed out, he doesn't have much NIL money to spend (again, his words), but he is getting great recruiting classes. He is clearly the exception and not the rule when it comes to NIL equating to success.
 
Kelvin wasn’t getting uber-talented kids when he turned Houston around. He is now, but he won there at a high level before the 5* talent started showing up.

You can measure coaching by how much they get out of the kids they have. You have elite talent you better produce an elite team. Less talent? Lower ceiling but you still need to be maximizing that. Kelvin has pretty much always maximized the talent he’s had. Probably even more-dating his time at OU. THAT is great coaching.
 
Kelvin wasn’t getting uber-talented kids when he turned Houston around. He is now, but he won there at a high level before the 5* talent started showing up.

You can measure coaching by how much they get out of the kids they have. You have elite talent you better produce an elite team. Less talent? Lower ceiling but you still need to be maximizing that. Kelvin has pretty much always maximized the talent he’s had. Probably even more-dating his time at OU. THAT is great coaching.

Great coaching but you can count on 2 hands the amount of coaches that can do what he did.
 
Great coaching but you can count on 2 hands the amount of coaches that can do what he did.
Agreed, but that isn't necessarily my goal for OU basketball right now.

I'm not expecting to jump from where we are to competing for SEC Championships and Elite 8 runs. So we don't need Kelvin, we can grab a coach at the level below when it comes to development. Roll with that, and build from there.
 
They stopped spending in other areas as well. I had to dig deep to find proof we used to give away t-shirts. Hahaha. I had someone who didn't believe me. I was there early... I cant remember if it filled up. 2015 I think.
1773963647809.jpeg
 
They stopped spending in other areas as well. I had to dig deep to find proof we used to give away t-shirts. Hahaha. I had someone who didn't believe me. I was there early... I cant remember if it filled up. 2015 I think.
View attachment 3023

Yep I still have a shirt from the Last season we were Nike before Jordan Brand.
 
They stopped spending in other areas as well. I had to dig deep to find proof we used to give away t-shirts. Hahaha. I had someone who didn't believe me. I was there early... I cant remember if it filled up. 2015 I think.
View attachment 3023

In fairness most of those shirts end up being completely wasted because the fans have rarely shown up for basketball.
 
I was playing around with Claude & this NIL strategy question and added my personal ceiling expectation for OU as a program. Asked it to view in light of what it viewed as optimal.

MetricDutch’s Personal GoalClaude’s Optimal Ceiling
Tournament appearances4 of 5 years3 of 5 base, 4 of 5 upside
Second weekend3 of 4 NCAA appearances with potential1-2 of 4 appearances realistic
KenPom floorConsistently top 40Top 35-45, achievable
KenPom ceilingTop 15 in 3 of 5Top 15 once, top 25 in 2-3 of 5

Somewhat in-line, but it pushed back on the ceiling aspect. In hindsight, I would agree. I am sure my view is biased upward a bit because BG & BH were fairly close to one another and both were generational type guys for a program like OU that pulled them up a rung over that 10-year period.

I asked it to elaborate more, it mentioned Vandy/Missouri as the best comps with Arkansas as aspirational (which I think is a stretch considering the Tyson/Walton resource base and seeming lack of focus on football).

Below is copy/paste of its output about OU’s optimal ceiling. Curious how that stacks up to other’s opinions?

What OU's Optimal Ceiling Actually Looks Like​

Putting this together honestly:

Sustainable optimal state (running at full capacity given structural constraints):
  • NIL budget of $14–17M annually — enough to be middle-tier SEC, not enough to compete with Tennessee/Kentucky/Texas at the top
  • KenPom range of roughly #18–35 nationally in a good year
  • 10–12 SEC wins as a strong season
  • NCAA Tournament appearance in roughly 2 of every 3 years — not annual, because the SEC is brutal enough that even a well-resourced mid-tier program has years where the league record doesn't get them in
  • Seeding typically 7–10, with occasional 5–6 seed if things break right
  • Sweet 16 as a realistic ceiling in a given tournament run — reachable perhaps once every 4–6 years
  • Elite Eight as a program highlight — plausible once a decade, requires everything going right simultaneously
 
Sweet Sixteen once every 4-6 years. That would be a miracle under Moser but we would have called for any coach who had that record to get canned pre-Moser.
True, Kruger didn’t make a Sweet Sixteen for a five year period and people were consistently calling for his job.
 
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