I'm 100 miles from Dallas and 100 miles from OKC and I will take KC every year. If you don't go to the tournament you just don't get it.
I've been in KC multiple times and, admittedly, Sprint Center and Power & Light is a great venue, but I don't think that can be the only consideration. Fairness and expanding the conference's brand should also be considered.
I think the other major conferences have the right idea:
-Since 2005, the ACC has had it in Washington DC, Greensboro, Tampa, Charlotte, Atlanta, and are scheduled to have it again in DC in 2016 and Brooklyn in 2017 and 2018.
-The Big 10 has basically traded off between Indy and Chicago, but with their expansion, have future dates in DC and NYC.
-The SEC has basically traded off between Atlanta and Nashville with St. Pete and New Orleans thrown in. Going forward, they're going to have it in Nashville (mostly), Tampa, and St. Louis.
Not only are these other conferences doing a better job of trying to accommodate their various fanbases, but they are clearly making better efforts to expand their brands to all of their major media markets. I think it's foolish of the Big 12 not to do the same thing.