Your statement was, " MANY in the Big 12 have improved more than OU has over the last 10-15 years." I showed that OU has been one of the most consistent schools of the last 12 years, that is proven by facts. YOU brought that up, I just gave you ranking data to show you that your statement was not correct. (as far as results, many more teams have improved facilities, that is for sure)
If you want to say OU has not kept up with the rest of the Big12 in the last 3 years, I 100% agree. That shows with us being just below the half-way mark of Big12 rankings per KP. If you want to say that fans think our conference has been tougher and has led to a tougher road bc of it, absolutely agree there. Fans, myself included, think the conference has been tougher and there is proof to show that. But you are also correct in that teams like Kansas, Baylor, Texas, and ISU have seemed to risen above the conference.
As far as the reasoning, it depends on what type of pariah you want to be. Do you want to blame Moser? LNC? NIL funding? Fans? Everyone seems to have their poison. I never tried to invalidate you asking the question why? But in a previous post I did say that it is tough to assign blame when the cycle of blame seems to go:
LNC sucks -> Need more fans -> Need to win more games (better coaching) -> Need more NIL for better roster -> Need more $$$ from fan support -> (repeat)